This powerful analytics platform provides marketers with a unified view of their social media performance across multiple networks, offering actionable insights and real-time data visualization.
Built with React for the dynamic frontend and Express for the robust backend. Used D3.js for advanced data visualizations and OAuth for secure social platform integrations. Implemented real-time updates through WebSockets.
Solved API rate limit issues with smart queuing system. Normalized data from different social platforms into unified metrics. Optimized dashboard performance to handle large datasets with smooth rendering.
Delivered on time with all analytics requirements met. Client reported 45% reduction in time spent compiling reports and 30% improvement in campaign decision speed. Became essential tool for their marketing team.